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Course Description

Good communication shouldn’t depend on reinventing your voice every time. In this applied workflow workshop, you’ll learn a repeatable Brand & Messaging process you can use across projects, teams, and channels. Building on practical prompting and verification habits, we’ll show how to move from messaging inputs to draft creation, refinement, channel variations, and review-ready outputs—using AI to speed production while protecting clarity, voice, and trust.

The focus is consistency and ROI: defining steps, checkpoints, and outputs so results are easier to review, approve, and reuse. You’ll see how to set voice rules and constraints that prevent generic tone, how to design prompts that preserve intent across audiences, and where quick review checks belong so tone and claims are appropriate before content is shared. We’ll also preview how a repeatable workflow can evolve into an agent-style AI assistant when that approach makes sense—without requiring a specific platform.

You’ll leave with a workflow structure and reusable prompt sequence you can apply immediately to reduce revision cycles and improve messaging consistency.

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Enroll Now - Select a section to enroll in

Section Title
Brand & Messaging AI: Applied Messaging Workflow
Type
In-Person
Days
T
Time
8:30AM to 12:30PM
Dates
Jun 23, 2026
Schedule and Location
Contact Hours
4.0
Course Fee(s)
Tuition non-credit $425.00
Drop Request Deadline
Jun 23, 2026
Transfer Request Deadline
Jun 23, 2026
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